Business Design

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5 ECTS

Available for open UAS students

Hub:  4everyone, Master’s, Business, Entrepreneurship

Course language: 
Course description: 

Learners can design a better business and can master business design facilitation, can create future vision, can master observation and questioning, can master understand and knowledge building, can master ideation, prototyping, and validation in business experimentation.

Objectives: In Business Design studies learner will apply service and business design processes and methdos in real life challenge of her/his choise. Core content is the double loop design and learning process in different phases: preparation, point of view, building understanding, generating ideas, designing protype and validation of hypothesis in business experimentations. The following topics are learned: screenplay, team building, bold step visioning, cover stroy visioning, design createria, storytelling, customer journey, value proposition, business environment, business model, creative matrix, wall of ideas, innovation matrix, sketching, prototyping, risk assumption analysis, business experiments, validation and investment assessment.
Working methods and scheduling: 

virtual course

Assessment: 

1 – 5

Teacher(s): Vesa Tuomela
Email: firstname.familyname@hamk.fi
Queries related to enrollment practices: studentservices@hamk.fi


Enrolment date: 18.03.2019 - 19.04.2019
Date: 13.05.2019 - 31.08.2019
COURSE FULL