Strategic management is the ongoing planning, monitoring, analysis and assessment of all that is necessary for a company or an organization to meet its goals and objectives. Changes in the business environment require companies or organizations to constantly assess their strategies for success and successfull competitiveness.
• Student knows basic information about mission, vision, values and strategy. • Student knows basic elements about strategic thinking. • Student can analyze companies’ and organisations’ strategy.Content: •The basic concepts of strategic management. • Mission statement, values and vision. •Defining strategic objectives, policies and action plans. • Processes and measurement of process efficiency. • Strategic thinking.
The assessment is based on the total score collected by the student from the exams, written assignment and peer review he/she has completed. The score given by the written assignment and peer review is determined by the automation of the Learn page of the course.
– Course book and other materials are available on e-learning platform: Exploring strategy – Gerry Johnson & al. – Other material gathered by the lecturer.
The course completion is automated. Exams on duty freely within the deadline. The written assignment will be returned and the peer reviews included in the course will be completed within the exact deadline. Deadlines cannot be flexible. More detailed instructions on the Learn page of the course.
The completion of the course is based on the student’s own active work; familiarisation with materials, answering exams, carrying out written work and peer reviews in an electronic workshop. Course schedules must be followed. More detailed instructions on the course’s Learn website.