Non-stop
Course name Instagram as a marketing tool
Course date 30.04.2021 - 31.12.2025
Institution Metropolia University of Applied Sciences
Course language English
Credits 5 ECTS credit

Field Technology HUB, Business HUB
Teacher Virve Prami
Email
Available for open UAS No
Level Bachelor

Queries related to enrolment practices
Enrolment period 30.04.2021 - 31.12.2024
Implementation plan
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Course enrolment info

Instagram as a marketing tool

30.04.2021 - 31.12.2025

Course description

  • What is Instagram and where it came from
  • Basic functionality
  • Instagram stories and IGTV
  • Mastering Hastags
  • Nonprofit, local markets, international markets
  • Content BluePrint
  • Daily actions checklist
  • Supporteam buildup
  • Copywrites
  • Engagement triggers
  • Contents & freebies
  • Direct sell in Instagram
  • User Generated contens, campaigns that has multiple steps
  • Advertising
  • Agency help & influencers

Prerequisites

None

Assessment criteria

Complete a final exam (answer correctly min. 50% of the given questions)

Evaluation: Approved / Fail

Course way of working and time table

Course is 100% online (Self-Study) course and it can be done in your own pace.

The content of the course is divided into 19 lessons (tabs). After each lesson, there is a quiz that must be completed before the tab for the next lesson appears.

You can continue to the next lesson by answering correctly at least 50% of the given quiz questions or you have tried to take the quiz twice.

Course additional info

The content of the course is divided into 19 lessons (tabs). After each lesson, there is a quiz that must be completed before the tab for the next lesson appears.

You can continue to the next lesson by answering correctly at least 50% of the given quiz questions or you have tried to take the quiz twice.

Course enrolment info

  • Course is 100% online self-study course.
  • You can enroll this course whenever it’s suitable for you and start it at once you have enrolled it.
  • Course can be done in own pace.
  • Credits will be putted into our Student register as soon as student has done this course.
  • Ristiinopiskelupalveluun liittyneiden korkeakoulujen opiskelijat voivat ilmoittautua tälle opintojaksolle kotikorkeakoulunsa Pepissä/Pakissa